PAIR ARTIFICIAL INTELLIGENCE WITH A HUMAN TOUCH, AND YOU’RE SURE TO THRIVE

For many consumers, the concept of “customer service” is frustrating to the point of humor. Full Story: BBN Times

How to Use Audience Insights to Transform your Data Strategy for Better Marketing ROI

Audience insights is data collected from the people making use of social media or online media. Every business uses audience insights to improve marketing strategies. Full Story: MarTech Series

Four Ways AI, VR & AR Can Enhance Your Marketing

When you sit back and think about the changes that have been made in technology over the past few years, it is quite amazing. Full Story: BBN Times

How AI Can Boost Sales for Your eCommerce Businesses

The COVID-19 pandemic has changed a lot of things about the world as we know it. Full Story: Black Enterprise

Can marketing automation software solve omnichannel communication needs?

Most well-run organisations today understand that they need to communicate with their customers on the channel they’re most comfortable with at any given time. Full Story: IT-Online

Salesforce Adds AI to Marketing Cloud

Salesforce today introduced artificial intelligence-powered innovations for Marketing Cloud to help companies humanize every interaction; make trusted, first-party data the foundation of their digital strategy; and optimize marketing impact with unified analytics. Full Story: Destination CRM

Your Marketing Automation Can Bridge the Gap in your Marketing-Sales Alignment

This is what can help them drive positive results while making it easier to calculate the ROI of various marketing and sales outreach activities, bottom-line metrics, customer acquisition lags, and more. Full Story: MarTech Series

The Future Of Marketing Automation

What Is Marketing Automation? Marketing automation allows businesses to save time on carrying out repetitive task … Full Story: Business Manchester

How to choose the right CRM software for your organization

When the COVID-19 pandemic pushed B2B and B2C commerce online, customer relationship management software became an indispensable tool. Full Story: SearchCustomerExperience

All-in-One Digital Marketing Automation Platform and CRM/Sales Tools Launched

Groove has announced an updated marketing automation, web design and CRM tool for businesses wanting to achieve success online. Full Story: Digital Journal