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MOBILE MARKETING

Integrated Marketing Ottawa | Daily Update – February 23, 2022

Google offers privacy audit tool to app developers

Google’s in-house incubator Area 120 has introduced a service called Checks to help mobile app developers understand how their applications handle data and automate privacy compliance. Full Story: TheRegister

Mobile check deposits let you deposit your check from home — here’s how it works

Financial institutions that offer a bank app often let you make a mobile check deposit. Full Story: Business Insider

How Apple’s M1 Chips Have Changed The Mobile App Game

You may have recently heard a lot about chips where computing, gaming, and mobile are concerned. Full Story: Alpha News Call

An Apple-shaped split in Meta mobile ad spending

Apple’s 2021 privacy updates have advertisers approaching iOS with caution and accelerating their investment in Android. Full Story: eMarketer

Integrated Marketing Ottawa | Daily Update – February 22, 2022

How to Integrate SMS into Email Marketing

SMS marketing is booming. The rise of smartphones and text messaging provided a new vehicle for companies to communicate with customers. Full Story: Practical Ecommerce

Top 2022 mobile marketing trends after a disruptive year

How mobile marketing will evolve in 2022. Full Story: Ad Age

Expect These 7 Mobile Ad Trends in 2022

Last year brought about a significant number of changes affecting mobile advertising, and it looks like 2022 may be even more dramatic. Full Story: The Fast Mode

6 top app trends to watch out for in 2022

In 2008 when the iOS app store launched, there were a mere 500 apps to choose from, and now users have over 1.85m different apps available to download. Full Story: Mobile Marketing Magazine

Integrated Marketing Ottawa | Daily Update – February 21, 2022

The Next Big Thing in App Idea 2022

Globally, people are moving to digital platforms to replace their brick-and-mortar businesses due to the predicted 935-billion-dollar mobile app development industry revenue by 2023. Full Story: CustomerThink

How to optimize your restaurant’s mobile app to bring in more revenue

The proliferation of mobile food ordering and delivery is showing no signs of letting up. Full Story: Nation’s Restaurant News

Adobe Journey Optimizer adds mobile marketing capabilities

Adobe adds marketing personalization and messaging orchestration capabilities to Experience Cloud for B2B and B2C users whose customers favor smartphones. Full Story: SearchCustomerExperience

Expect These 7 Mobile Ad Trends in 2022

Last year brought about a significant number of changes affecting mobile advertising, and it looks like 2022 may be even more dramatic. Full Story: The Fast Mode

Integrated Marketing Ottawa | Daily Update – February 17, 2022

Google Plans to Curtail Cross-App Tracking on Android Phones

Alphabet unit to continue support of existing approach for at least two years as it follows Apple in challenging Facebook. Full Story: Wall Street Journal

How to format your text on Discord using the desktop app or mobile app

Discord lets you format your text in a variety of ways, including making it bolded, italicized, and “spoilered.” Full Story: Business Insider

How app marketers can adapt their strategies in 2022

Today, there are more discussions around value exchanges when requesting user data and how ad tech organizations can address consumer concerns about the storage and usage of personal information. Full Story: Mobile Marketing Magazine

14 Expert Tips For Developing An Effective, User-Friendly Mobile Presence

As the number of mobile device users continues to rise globally, it’s no surprise that mobile e-commerce has also skyrocketed in popularity. Full Story: Forbes

Integrated Marketing Ottawa | Daily Update – February 16, 2022

Top 2022 mobile marketing trends after a disruptive year

How mobile marketing will evolve in 2022. Full Story: Ad Age

Understanding The Differences In Mobile App Use Across Generations

People across all generations spend more time now than ever before using mobile apps, averaging roughly four hours a day. Full Story: Forbes

Expect These 7 Mobile Ad Trends in 2022

Last year brought about a significant number of changes affecting mobile advertising, and it looks like 2022 may be even more dramatic. Full Story: The Fast Mode

6 top app trends to watch out for in 2022

In 2008 when the iOS app store launched, there were a mere 500 apps to choose from, and now users have over 1.85m different apps available to download. Full Story: Mobile Marketing Magazine

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    • Our Company
      • ABOUT US
      • OUR TEAM
      • VISION
      • MISSION
      • VALUES
    • Our Solutions
      • Strategy
        • Marketing Plan
        • Market Research
        • Marketing Analytics
        • Market Intel, Monitoring and Newsletter
        • Surrogate Marketing
        • Customer Loyalty Program
        • Advertising Strategy (Online & Traditional)
        • Outsourced Marketing Office (OMO)
      • Media
        • Social Media Marketing
        • Search Engine Marketing
        • Digital Signage/ Screen Media
        • Voice and Radio Advertising
        • Email Marketing
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        • Mobile Marketing
        • E-commerce Marketing
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