
Leveraging Networks And Other Keys For Success In The PR Industry
Public relations are a key component of any operation in this day of instant communications. Full Story: BW Education
On World Public Relations Day, we revisit its past and anticipate its future
“Oh, is that like writing sweet stories and giving publicity?” they ask. Full Story: TheCable
Layering adds power to your PR
Whether you have a PR team or DIY it, consider the advantages of layering your PR to get the most out of your content. Full Story: Designers Today
How Covid-19 affected the way PR professionals engage with media
Before, it was easier for PR professionals to interact with reporters for the purpose of generating publicity in newspapers (print or online) or even to motivate for interviews on radio or TV for our clients. Full Story: The Rep
Why live sports offer digital PR a unique opportunity to perform
As the Euros come to a close, Lucy Waldon, head of content production at Receptional explains how planning ahead around big sporting moments can reap major PR rewards. Full Story: The Drum
Quick and easy public relations strategies businesses overlook
An effective public relations (PR) strategy delivers many benefits including building credibility, increasing brand awareness, and differentiating a company from competitors. Full Story: Dynamic Business
Pandemic Lessons for B2B Marketing Leaders: PR Still Matters, Especially for Sales
PR has a mixed reputation, particularly in B2B marketing. Marketing departments tend to see PR as a standard part of the marketing mix. Full Story: CMSWire
It’s that simple. One factor, above all others, is key to making PR successful — and this is partnership. Full Story: Media Update