We’re All Working Longer Hours. Social Media Isn’t Helping
I had a long conversation with an editor over LinkedIn the other day. Full Story: Forbes
News Consumption Across Social Media in 2021
As social media and technology companies face criticism for not doing enough to stem the flow of misleading information on their platforms. Full Story: Pew Research Center
13 Tips To Connect And Integrate CRM Tools And Social Media Efforts
While your customer service representatives are busy fielding calls, chats, texts, emails and other forms of communication to handle customer issues and complaints, their counterparts on the marketing team might be dedicating resources to social listening. Full Story: Forbes
Facebook, Twitter still the leading social media sites where people get news
Though numbers declined slightly from 2020, there are still plenty of Americans getting their news from social media. Full Story: CNET
Facebook Will Reportedly Reveal a Metaverse-Inspired Corporate Name Change Next Week
According to a report from The Verge, Facebook is set to announce a name change for the company next week, which will reflect its all-encompassing focus on adapting for the metaverse concept. Full Story: Social Media Today
Nine Common Mistakes New Businesses Make On Social Media (And How To Fix Them)
When a new business owner sets up their first company social media accounts, they may not be aware of how intentional they actually need to be with their social media strategy. Full Story: Forbes
How to Fix Facebook, Instagram and Social Media? Change the Defaults
Default settings in our social-media apps were designed to benefit companies and their bottom lines. What if regulation pushed them to benefit us? Full Story: The Wall Street Journal
Why Facebook and other social media companies need to be reined in
In September, the Wall Street Journal released the Facebook Files. Full Story: The Conversation
The 12 Best TikTok Marketing Tips That Actually Work
TikTok marketing is different in many ways from Instagram marketing and other social media strategies. And that’s because of the platform’s unique algorithm. Full Story: Business 2 Community
A Mindful Approach To Social Media: Understand Each Channel To Maximize Your Strategy
In today’s social-media-obsessed culture, not dedicating resources and people power to sustain a social presence is a serious oversight by companies. Full Story: Forbes
My 3 Rules for Social Media Success
Roughly 4.2 billion people worldwide use social media. In 2021, all ecommerce businesses should attempt to connect with prospects on those platforms. Full Story: Practical Ecommerce
Social Media vs. Search: Which is Best for Content Marketing?
Social media and SEO are great tools for content marketing. Full Story: Business 2 Community
26 Predictions for Social Media Marketing in 2022
So what can you expect to see from Facebook, Twitter and the rest in 2022? With the pandemic disruptions easing, it seems a little easier to predict the next… Full Story: Social Media Today
We Need a Better Definition for Social Media To Solve Its Problems
The ‘Data Protection Bill’ may define ‘social media platforms’ and an impact threshold, but it’s a risky exercise. Full Story: The Quint
Making Social Media Work With Store Media
Each year or every month, we see new social platforms rise. Full Story: Forbes
How To Spread The Word About Your Book Without Using Social Media
While writers may write for the enjoyment, there’s often another motive too — to sell books, and rightfully so! If you put the time and effort into writing a book, you’re making art, so it’s only natural to want to share. Full Story: Forbes
Facebook shouldn’t have a monopoly on social media
After the recent Facebook outage devastated many people financially, it’s time to regulate how many apps Facebook has control over. Full Story: The Daily Cougar
Facebook’s Outage Was Tough For Social Media Marketers. Here’s How They Can Prepare for the Future.
Social media outages affect marketers and make it nearly impossible to reach audiences, especially if a company doesn’t have owned media channels. Full Story: MarketScale.com
Facebook Launches New Video Ad Series Calling for Improved Regulations for Social Media
As you can see in this example, Facebook has today published two new profile videos of staff that are working on its content moderation challenges. Full Story: Social Media Today
Facebook and Twitter each garnered just 2% of the total tally. Full Story: Forbes
