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VOICE STRATEGIES

Integrated Marketing Ottawa | Daily Update – November 8th, 2019

The complete list of Google Assistant commands you can give your Home or Nest speaker

Google wants its AI-powered voice assistant to spread to every corner of tech. As of today, you can find Google Assistant in a wide variety of smart speakers — from the original Google Home ($99 at Walmart) to the new Google Nest Mini (formerly the Google Home Mini) to third-party options from companies such as JBL. You can find it in smart displays such as the Google Nest Hub (formerly the Google Home Hub), Nest Hub Max and the new Google Nest Wifi mesh network access points. Full Story: CNET

The future of voice tech requires more creativity from brands

November marks five years since Amazon’s Alexa, the silver-tongued queen of voice assistants, was born. In that time, voice has become an increasingly prevalent platform, with recent research revealing that four in 10 UK households already own smart speakers, while 8bn digital voice assistants are forecast to be in use by 2023. Full Story: Siliconrepublic.com

Integrated Marketing Ottawa | Daily Update – November 7th, 2019

Practical Voice Search Optimization That Can Help You to Rank Better

While the concept of voice search is hardly new, it is only in recent times with the proliferation of smartphones and voice assistants of various hues that it has gathered huge traction. More and more people are waking up to the convenience of being able to speak to intelligent devices and getting accurate answers as if they were speaking to human beings. Full Story: The African Exponent

Voice Search SEO: How To (Step-by-Step Guide)

The voice search revolution is well and truly upon us, with predictions suggesting that 50% of all searches will be voice searches by 2020. That’s just two years away, which means that if you don’t want to lose traffic and customers, you need to start optimizing your website for voice search now. Full Story: Business 2 Community

Integrated Marketing Ottawa | Daily Update – November 6th, 2019

Top 5 Voices I Want for Google Assistant

Recently, Google added Issa Rae as a cameo voice users could assign for their Google Assistant. Before her, it was John Legend. Now, don’t get me wrong, both of those people I do enjoy and I think they have great voices. However, if I was in charge of everything, I could think of a few voices I wouldn’t mind having for my Google Assistant. Full Story: Droid Life

Voice Commerce: It’s a Natural

Consumers increasingly are shopping by voice rather than typing on a keyboard or even searching on a phone. People are growing ever more comfortable with voice assistants, as the tech becomes smarter and more conversational every day. Full Story: E-Commerce Times

Integrated Marketing Ottawa | Daily Update – November 5th, 2019

Developers can now tailor Alexa skills experiences based on users’ voices

Amazon took a significant step forward in creating a more personalized Alexa experience with the new Alexa skill personalization feature for the Alexa Skills Kit. Two years ago, Amazon made it possible for Alexa users to create unique voice profiles for every member of the home, so that the voice assistant can personalize its responses to each individual based on their custom settings, preferences, and search history, among other things. Full Story: Business Insider

Microsoft Stream is getting AI-powered voice enhancements and more

Microsoft launched Stream back in 2017 as a video platform for businesses, and it’s been making improvements to it over time, adding more features and integrations with other Microsoft services. Today, it’s doing it again with a range of new capabilities, starting with voice enhancements powered by AI. It means that the platform will detect voice in videos and try to make it stand out from background noise, something that could be useful when recording videos next to loud machinery, for example. Full Story: Neowin

Integrated Marketing Ottawa | Daily Update – November 4th, 2019

Your voice assistant is recording you. Here’s how to keep commands private

Google Home, Siri and Alexa users are now more cautious than ever when speaking to their smart home devices, after a string of revelations that these companies have been recording and reviewing users’ voice data without their consent. Since then, Google, Apple and Amazon have either suspended the activity of having humans review voice recordings (they claim this improves accuracy), or have begun allowing people to opt-in or out. Full Story: CNET

GOOGLE ASSISTANT WILL MAKE IT EASIER TO CORRECT VOICE COMMANDS

Google Assistant can be a really good tool in handling some task but this system is by no means perfect. There are still some simple queries or names that throw Google Assistant off balance. For such instances, we can edit the query by tap-and-hold the voice command. However, Google is trying to make this process more seamless. Full Story: Gizchina.com

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