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MARKETING AUTOMATION

Integrated Marketing Ottawa | Daily Update – July 27th, 2020

The Top Marketing Trends: Automation and AI Are the ‘New Normal’

Marketing has always been a fast-paced industry, with the pace quickened constantly by readily available and rapidly developing technology. Full Story: Destination CRM

Artificial Intelligence Loses Some Of Its Edginess, But Is Poised To Take Off

More than a decade ago, Nicholas Carr, in his work Does IT Matter, suggested that the widespread availability and low prices of technology made it more of a utility like electricity or water, versus a competitive differentiator. Full Story: Forbes

Integrated Marketing Ottawa | Daily Update – July 24th, 2020

Artificial Intelligence: 3 benefits for the insurance industry

The UK general insurance market continues to be fiercely competitive. Full Story: Directors Club Newswire

What’s the CMO’s Playbook for Working With Reduced Headcount?

Some marketing departments undoubtedly will have to deal with smaller staffs this year beyond because of budget cuts. Full Story: CMSWire

Integrated Marketing Ottawa | Daily Update – July 23rd, 2020

Artificial Intelligence (AI) strategy: 3 tips for crafting yours

There is no doubt – artificial intelligence (AI) is gaining momentum. We’re already seeing its impact in our daily lives and on the business landscape. Full Story: The Enterprisers Project

Three Tips to Automate Your Content and Campaigns but Not Alienate Customers and Brand Fans

Content marketing is a game of tug-of-war. As you vie for your audience’s attention, you must pull in new customers without undoing your work with brand loyalists. Full Story: MarketingProfs.com

Integrated Marketing Ottawa | Daily Update – July 22nd, 2020

Who’s who in B2B Marketing Automation: The vendor landscape

Here’s an overview of the recent funding and M&A activity among B2B marketing automation vendors. Full Story: MarTech Today

Could this software help users trust machine learning decisions?

New software developed by BAE Systems could help the Department of Defense build confidence in decisions and intelligence produced by machine learning algorithms, the company claims. Full Story: C4ISRNet

Integrated Marketing Ottawa | Daily Update – July 21st, 2020

AI for Marketing | 5 Ways to Leverage Artificial Intelligence in Marketing and Advertising

Artificial intelligence is transforming marketing. Full Story: Cole of Duty

AI’s Promise and Challenges for Martech

Our world is on the cusp of an exciting new time. In the coming years, we will witness artificial intelligence as it continues to adapt to different facets of life. Full Story: Street Fight

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    MENU
    • Our Company
      • ABOUT US
      • OUR TEAM
      • VISION
      • MISSION
      • VALUES
    • Our Solutions
      • Strategy
        • Marketing Plan
        • Market Research
        • Marketing Analytics
        • Market Intel, Monitoring and Newsletter
        • Surrogate Marketing
        • Customer Loyalty Program
        • Advertising Strategy (Online & Traditional)
        • Outsourced Marketing Office (OMO)
      • Media
        • Social Media Marketing
        • Search Engine Marketing
        • Digital Signage/ Screen Media
        • Voice and Radio Advertising
        • Email Marketing
        • Print and Direct Mail Marketing
        • Outdoor Advertising
        • Television (Digital & Traditional)
      • Communication
        • Integrated Branding
        • Reputation Management
        • Crisis Communication
        • Content Solutions (Graphics, Videos & Text)
        • Customer Relations
        • Event Management
        • Media Relations
        • Investor Relations
      • Technology
        • Web Development & Programming
        • Mobile Marketing
        • E-commerce Marketing
        • Internet of Things (IoT) & Artificial Intelligence
        • Business Intelligence (BI) & Reporting
        • Augmented Reality
        • Virtual Reality
        • CRM Development
    • Join Our Team
    • Complimentary
      • Business Assessment
      • Consulting Session
      • Website Speed
      • SEO Assessment
    • Contact Us
      • Send Message
      • Request for Proposal
    • Blog