I’ve been in the field of automation long enough to see that many of the most impressive advancements are still quite new. Take driverless cars, for instance. A decade ago, they were little more than a fantasy, but in February 2019, Elon Musk predicted that we’d have the technology for a fully self-driving car by the end of this year. Full Story: Forbes
5 Things Movember Can Teach Us About Growing Marketing Impact
Men across the world are facing a health crisis. Globally, 9.9 million men are living with prostate cancer, and another 577,000 are estimated to be living with or beyond testicular cancer. The latter disease is the most common cancer plaguing men aged 15-39 years old. Even more sobering, nearly one man dies by suicide every minute. These largely preventable health issues contribute to men dying on average 7 years younger than women. But no one is talking about it. Except Movember. Full Story: SmarterCX
How to Implement Business Process Automation at Your Company
Many SaaS companies provide business process automation, but finding the right place for it internally is still is a challenge. SaaS vendors aim to provide business owners with up-to-date tools that offer the latest business process management and business process automation trends. As businesses themselves, SaaS companies should ensure their own business operations are as efficient as possible. Full Story: G2 (blog)
Top tools for your business’ digital transformation
This might be a daunting prospect, but it’s essential nonetheless. Research by IDG shows that digital transformations account for 40 percent of businesses’ tech-related spending in 2019, with an estimated $2 trillion-plus invested so far. Full Story: TechRadar
Why You Should Be Syncing Your Marketing Tools and Your CRM
There is a strong likelihood that your Sales and Marketing departments run on dozens, if not hundreds, of software systems. In fact, according to the latest data from Netskope, the average Marketing department at an enterprise-level company uses more than 120 Cloud services. Full Story: MarTech Series
The Big Corporations Are Using Marketing Automation: What Are Its Practical Benefits?
Multinational corporations that know how to scale are using marketing automation—all of them. Automation is very important and it is a must for all businesses now. Over 80% of marketing automation users saw their number of leads increase, and 77% saw the number of conversions rates increasing, per a recent Marketing Automation statistics overview by EmailMonday.com. Full Story: News & Features
Has AI Finally Arrived for Marketers?
A recent exposé in the Wall Street Journal told the story of Engineer.ai, a company that duped investors and customers with a mobile-app engineering platform that purported to use Artificial Intelligence to automate design and programming tasks, while in reality the work was done by inexpensive human programmers. Full Story: Business 2 Community
How To Get Your Résumé Past The Artificial Intelligence Gatekeepers
It’s no longer a secret that getting past the robot résumé readers to a human – let alone land an interview – can seem like trying to get in to see the Wizard of Oz. As the résumés of highly qualified applicants are rejected by the initial automated screening, job seekers suddenly find themselves having to learn résumé submission optimization to please the algorithms and beat the bots for a meeting with the Wizard. Full Story: Forbes
How Artificial Intelligence Can Improve Marketing For Any Size Business
Marketing is one of the most important functions of a company that is ripe for an AI transformation. Every company can benefit from a lift in their marketing results and streamlining their marketing processes. Consumers of all types are accessible via digital channels and marketers can get access to incredible amounts of data. Full Story: Forbes
Artificial Intelligence- The future of Digital Marketing
In recent years, the efforts of digital marketing companies have taken a significant turn by using artificial intelligence technologies. One of the major problems that marketers are facing is how to personalize the content to users and generate better experience and results. Lately several startups developed AI technologies that aimed to help marketer solving this problem. Full Story: The Jerusalem Post
