
5 KPIs To Test Marketing Automation Effectiveness
The point of automation is to free up your time so you don’t have to be directly involved in your business all the time, right? Full Story: Demand Gen Report
Two key marketing automation tools you may be missing for your eCommerce clients
More and more, eCommerce companies and online shops are tapping digital marketing agencies to help them advertise their products online – on not just one, but multiple marketplaces. Full Story: Marketing Tech
A Digital Transformation Driven by Artificial Intelligence
Digital transformation is one of the most important drivers of how businesses deliver value to their customers in a competitive … Full Story: Global Trade Magazine
How Artificial Intelligence Can Help Improve Security
Leaders and teams in security and risk management (SRM) must be aware of marketing and the myths in the AI world. Full Story: Enterprise Security Mag
AI, ML Not Yet a Plug-and-Play Proposition for Marketers: Study
Personalization and automation, two of the hottest buzzwords in the lexicon of CRM practitioners, are all the rage for marketers these days. Full Story: CRM Buyer
The top three secrets to increasing email open and click rates in 2021
Deliverability and engagement metrics can help you get the most out of a reliable outbound marketing tactic. Full Story: ClickZ
The Untapped Potential of Digital Marketing Automation
The digital media platforms of today, such as Facebook and Google, allow businesses countless options to reach their intended audiences. Full Story: International Business Times
Four Ways To Market Your Business Digitally
As a business, it’s important to utilize your marketing budget in the best ways possible and so having a strategy in place can make sure that this gets allocated as such. Full Story: BBN Times
The top marketing trends of 2021 so far
In fact, according to digital transformation firm, The Annuitas Group, implementing marketing automation could lead to an average 451% increase in qualified … Full Story: Global Banking And Finance Review
How AI is changing the way we work
The long-term impact of the robot revolution on the human workforce has been overstated: the truth is artificial intelligence is changing jobs, not stealing them. Full Story: Raconteur