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MOBILE MARKETING

Integrated Marketing Ottawa | Daily Update – October 15th, 2020

This new startup is challenging the state of programmatic buying for mobile app developers

The new company called Hybe is aimed at disrupting the status quo of managed-service mobile programmatic and enabling mobile app developers to take control over user acquisition and retargeting through an in-house Demand-Side Platform (DSP). Full Story: EU-Startups

Value of Investing in E-commerce Mobile app

A small product base business can even have the globalized customers through the handy and easy to access Ecommerce Mobile apps. Full Story: Techzone360

Healthcare Mobile App Development: Why, How, and How Much

Effective management of your medical condition, your medications, doctor consultation, etc. become laborious processes. Full Story: Customer Think

Why Top Restaurants are Doubling Down on Mobile Ordering Apps

Connect with more customers in a contactless and convenient way. Ful Story: QSR magazine

Integrated Marketing Ottawa | Daily Update – October 14th, 2020

Chatbot App Development: Are AI Based Chatbots Necessary to Build into a Mobile App?

The demand for mobile applications across all the industries has gone through the roof over the past few years. Full Story: Business 2 Community

14 Simple Changes to Improve Your Mobile Advertising Strategy

Mobile web traffic continues to skyrocket as consumers spend more and more time on their smartphones and tablets. Full Story: Built In

How to use private conversations on Skype to send encrypted calls and messages

You can start secure private voice calls using the Call button from within a private text conversation. Full Story: Business Insider

5 digital customer experience trends for businesses to consider

Having a mobile-first approach isn’t just about having a mobile app. Full Story: TechTarget

Integrated Marketing Ottawa | Daily Update – October 13th, 2020

Top 5 programming languages for mobile app developers to learn

As I have said previously, I’m no fan of programming or app development. Full Story: TechRepublic

Reaching holiday shoppers in the new normal with mobile messaging

The holiday season will look a little different this year, and many brands are seeking out creative ways to engage with customers. Full Story: MobileMarketing Magazine

10 Reasons Why Your Business Needs a Mobile App

If you’re reading this, then chances are your company still has no mobile app, and you’re trying to evaluate all of the pros and cons of mobile app development before proceeding to the money spending part. Full Story: TechiExpert.com

Facing an Outrageous Increase in App Traffic Due to COVID-19? Technology Fixes that Facilitate Scaling Up

Until a vaccine is in place, it would be difficult to bat away the virus of COVID -19 completely. Full Story: Business 2 Community

Integrated Marketing Ottawa | Daily Update – October 9th, 2020

Apple Sued Over Alleged Mobile Game Monopoly for Arcade

Apple Inc. was accused in a lawsuit of monopolizing the mobile game market by keeping competitors in the subscription gaming services market off the iPhone. Full Story: Bloomberg

Mobile operators won’t benefit from 5G without overhauling business model

5G could represent an opportunity for mobile operators to redefine their role in supporting their enterprise customers and so create US$1.5 trillion (€1.27 trillion) in value by 2030. Full Story: VanillaPlus

T-Mobile’s 5G sales pitch continues to miss on mid-band

To tout its upcoming advances in 5G, T-Mobile summoned a soccer ball and a toy car, among other props in a demo staged for journalists this week. Full Story: FierceWireless

Mobile app usage surged 25% in Q3 as coronavirus keeps people home

Mobile app usage surged 25% in the third quarter of 2020 as people continue to work and find entertainment online during the coronavirus pandemic, new research shows. Full Story: Fox Business

Integrated Marketing Ottawa | Daily Update – October 8th, 2020

How to market mobile payments

Ecommerce businesses are fully aware that they must provide consumers with a varied range of payment methods if they are to capture the widest possible market share. Full Story: MobileMarketing Magazine

Why your mobile strategy should be top-of-mind

Fifteen years ago, the idea of carrying a personal computer in your pocket was unfathomable. Full Story: Media Update

Mobile app spending hit record $28B in Q3 2020

Although global smartphone sales are constantly in flux, consumers are more reliant on their mobile devices than ever. Full Story: The Burn-In

Top Mobile App Trends for 2020 – Charter Global

Clients of your applications will in general change their preferences so rapidly that organizations battle to keep up when they’re not on the bend of up and coming patterns. Full Story: DC Velocity

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      • Strategy
        • Marketing Plan
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