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MOBILE MARKETING

Integrated Marketing Ottawa | Daily Update – April 16th, 2021

Google backs new security standard for smartphone VPN apps

The Google One VPN app gets a tick of approval from the Internet of Secure Things Alliance. Full Story: ZDNet

What Mobile App Developers Can Learn From Product And Marketing Bundling Strategies

Independent mobile app and games developers have it really tough. Full Story: Forbes

5G to enable a new era of mobile gaming

Communications service providers and gaming companies are seizing the business opportunities created by devoted gamers’ requirements for a consistent and lag-free mobile gaming experience. Full Story: ET Telecom

Check Point Mobile Security Report 2021: 97 Percent Experienced Mobile Malware Attack

Check Point Software is an endpoint security provider. Full Story: Solutions Review

Integrated Marketing Ottawa | Daily Update – April 15th, 2021

Future of Mobile Marketing?

Mobile marketing is becoming more and more popular as businesses are becoming aware of how smartphones are almost always within arms reach. Full Story: Kings of War

Email Automation For B2B Lead Nurturing

Apart from all tools for email automation like an email builder, multichannel workflow builder, contact segmentation, mobile marketing, etc. eSputnik also offers … Full Story: TechBullion

Don’t Be Fooled by Data: How to Make Data Analysis in Mobile Marketing Plain and Simple

Analyzing mobile marketing campaign data is a complex process. One wrong number leads to misinterpretation of the entire campaign. Full Story: MarketingProfs

Google introduces two ad tools to help businesses

Google search trends data shows that searches for “online shopping” and “delivery” increased by 140 per cent last year, as consumers turned to digital resources during the COVID-19 pandemic. Full Story: Mobile Marketing Magazine

Integrated Marketing Ottawa | Daily Update – April 14th, 2021

Why Does Your Business Need A Mobile App In 2021?

eCommerce sales are expected to cross USD 3.5 trillion by 2021 and it is predicted that over 72 per cent of all eCommerce sales would be generated via mobile phones in 2021. Full Story: BW Disrupt

Majority of Mobile App Vulnerabilities From Open Source Code

COVID-19 has impacted everything over the past year, and mobile app security is no exception. Full Story: Security Boulevard

How Mobile Marketing Has Taken Over the World

You can do nearly everything from your phone, from checking emails and watching videos. Full Story: QR Code Press

How Augmented Reality is Boosting the Scope of Mobile App Development

AR is a flashy technology that can revolutionize smartphones and tablets with extended functionality in mobile applications. Full Story: MobileAppDaily

Integrated Marketing Ottawa | Daily Update – April 13th, 2021

Don’t Be Fooled by Data: How to Make Data Analysis in Mobile Marketing Plain and Simple

Analyzing mobile marketing campaign data is a complex process. One wrong number leads to misinterpretation of the entire campaign. Full Story: MarketingProfs

5 advantages SMEs may benefit from Mobile App

The first preoccupied question for this article is, what do you see your smartphone? An irreplaceable assistant? Full Story: Manchester

Finance Apps: Benchmarks for Success in 2021

Finance brands were generally spared by the marketplace shakeup of 2020. Full Story: Business 2 Community

APIs Aren’t Just for Tech Companies

Application programming interfaces — more commonly known as APIs — are at the heart of the most successful digital companies, powering everything from Amazon’s cloud business to Google ads to Facebook likes. Full Story: Harvard Business Review

Integrated Marketing Ottawa | Daily Update – April 12th, 2021

Google Shopping Mobile App to Be Shut Down, Will Only Be Available on Web

Google Shopping will not be available as an app on mobile devices. However, its Web Version will still be available. Full Story: Gadgets 360

Is Flutter Future-ready for Enterprise Apps?

Flutter is the future of app development that requires a platform with UI and support like native apps and capabilities like cross-platform apps. Full Story: Appinventiv

Mobile app acceleration during the pandemic

For the past year, the over-riding narrative has been to stay at home and reduce in-person contact. As a result, every aspect of our lives, from work and socializing to exercising and shopping, has shifted online. Full Story: Open Access Government

Google kills the Google Shopping mobile app in favor of a web browser experience

We’ve got bad news for folks who use the Google Shopping mobile app on iOS and Android: Its days are numbered. Full Story: Mashable

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    • Our Company
      • ABOUT US
      • OUR TEAM
      • VISION
      • MISSION
      • VALUES
    • Our Solutions
      • Strategy
        • Marketing Plan
        • Market Research
        • Marketing Analytics
        • Market Intel, Monitoring and Newsletter
        • Surrogate Marketing
        • Customer Loyalty Program
        • Advertising Strategy (Online & Traditional)
        • Outsourced Marketing Office (OMO)
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        • Social Media Marketing
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        • Digital Signage/ Screen Media
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