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SOCIAL MEDIA

Integrated Marketing Ottawa | Daily Update – December 16th, 2020

How To Grow Your Business With Social Media

Organic social media traffic is really struggling right now. Reach and engagement numbers are low. Full Story: Forbes

Why Nextdoor should be part of your SMBs social media strategy

Nextdoor, a social media network for neighborhoods, reaches over 90,000 global communities and seamlessly fits into your SMBs social media strategy. Full Story: ClickZ

The Future of Social Media Is All Talk

From Clubhouse to Discord to Twitter, 2020 was all about giving people a voice online. Literally. Full Story: WIRED

Social Media in Consumer Goods: Macroeconomic Trends

The worldwide popularity of social media has changed how consumers think about, and shop for, products, creating new opportunities for consumer goods brands. Full Story: Retail Insight Network

Integrated Marketing Ottawa | Daily Update – December 15th, 2020

3 Ways Social Media Is Feeding Positivity Amidst A Pandemic

The year 2020 has been like no other; it has brought us separation, recession and mental devastation. Full Story: Entrepreneur

Social Media Competitor Analysis in 10 Steps

A social media strategic plan will never be complete without a thorough competitive analysis to understand how your brand is positioned in comparison to your key competitors. Full Story: Social Media Today

Six mistakes every recruitment team should avoid on social media

Today, talent sourcing has become easier for many companies because of social media. Full Story: Total Landscape Care

Why Businesses Decide to Disclose COVID-19 Results on Social Media

Ultimately, the restaurant closed for a week. All of the tests came back negative, which ownership attributes to strict safety protocols. Full Story: Washington City Paper

Integrated Marketing Ottawa | Daily Update – December 11th, 2020

Take your social media marketing strategy to the virtual stage

When the outbreak of coronavirus forced governments to implement lockdown restrictions, industry professionals found other ways to network. Full Story: EGR Global

5 Social Media Marketing Mistakes You Need to Avoid

A tip sheet for dodging costly, time-consuming missteps and what you should be doing instead. Full Story: Entrepreneur

Why Entrepreneurs Need to Approach Social Media Like Athletes and Celebrities

Former pro baseball player Dominic Blanco breaks down the power of social media — and how we all can tap into it. Full Story: Entrepreneur

Conduct a Successful Social Media Competitive Analysis in 2021

Want to implement successful strategies in 2021? Full Story: Business 2 Community

Integrated Marketing Ottawa | Daily Update – December 10th, 2020

6 Steps for Better Social Media Engagement

Think of your strategy as a machine that’s made up of different small parts all working toward one goal. Full Story: Entrepreneur

Social media provides SMEs with tools to mitigate internationalisation-related threats

For SMEs seeking to enter the international markets, social media is a tool for overcoming liabilities connected to their smallness, newness and foreignness, a new study from the University of Eastern Finland shows. Full Story: EurekAlert

Social Media for Writers: A Guide to Building Readership

Writer marketing gurus all emphasize how important it is to stay connected with audiences. Full Story: Business 2 Community

Social Media Hashtags: Protecting Your Brand’s Reputation and Trust

On social media knowing where to connect with people can occasionally feel unintuitive, particularly if you are new to it. Full Story: CMSWire

Integrated Marketing Ottawa | Daily Update – December 9th, 2020

These Social Media Trends Will Growth-Hack Your Business In 2021

The year 2020 has been a roller coaster ride for everyone. Businesses seem to rise and fall amid in Covid-19. Full Story: Digital Information World

The 8 Best Social Media Management Software of 2020

Social media management platforms can help you capitalize. Full Story: Investopedia

How To Actually Get Verified On Social Media

The process of getting your social media accounts verified is mysterious and extremely desirable. For those who don’t know, social media verification is when your account handle has a blue check next to it. Full Story: Forbes

How to Set Your Social Media Customer Service Team up for Success

With companies growing their presence on social media, the need to properly structure the customer service around social platforms becomes even more important. Full Story: Customer Think

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        • Marketing Plan
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