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SOCIAL MEDIA

Integrated Marketing Ottawa | Daily Update – November 10th, 2020

5 Tips for Harnessing Social Media to Scale Your Online Business

Learn how to leverage myriad platforms to build your brand’s image and bolster sales. Full Story: Entrepreneur

Impact of COVID-19 on Social Media

The Pandemic has a tremendous impact on social media  in terms of its usage and in terms of the plan of action for the social media marketing calendar ahead. Full Story: Martechcube

How Social Media Is Critical To Succeeding In Real Estate In 2021

Industries that rely heavily on in-person, face-to-face contact have had to adapt quickly in order to stay relevant this year. Full Story: Forbes

Importance of Social Media Marketing

From one generation to another, old-school Jordan Belfort to the new age Kylie Jenner, marketing and business strategies have been improved and adjusted to our modern-day lives.  Full Story: Movie TV Tech Geeks

Integrated Marketing Ottawa | Daily Update – November 9th, 2020

Should Job Candidates Use Social Media To Connect With Their Interviewers?

More than ever, jobseekers are looking for any edge to increase their odds of landing a job. In my conversations with jobseekers, a common question is how to use social media. Full Story: Forbes

Top-Rated Courses to Help Improve Your Social Media Skills

Social media courses can help to build a general understanding of the platforms and functions before diving deeper in, ensuring that you won’t get left behind in all of the lingo. Full Story: Entrepreneur

Facebook Provides New Ad Copy Tips to Help Maximize Performance

And for many, that will involve ads on Facebook and Instagram, where you can maximize your reach, and boost brand awareness. Full Story: Social Media Today

The Perils of Moderating Depression on Social Media

If Instagram over-polices mental health content, it risks alienating people who use the platform to build community in healthy ways. Full Story: WIRED

Integrated Marketing Ottawa | Daily Update – November 6th, 2020

Why social media can’t keep moderating content in the shadows

Online platforms aren’t transparent about their decisions—which leaves them open to claims of censorship and masks the true costs of misinformation. Full Story: MIT Technology Review

How social media is affecting mental health in the pandemic?

It’s estimated that there are now 3.5 billion social media users worldwide. Social media has transformed the way we communicate, shop, and entertain ourselves. Full Story: Consumer and Society

Social Media Isn’t Necessarily Harmful. Here’s How You Can Use It For Good

Between COVID-19 lockdowns and nail-biting elections, 2020 is certainly driving many of us to spend more time on social media than ever before. Full Story: ScienceAlert

Social media managers on how they take care of their mental health while on the job

2020 has seen most of us glued to our screens like never before, as our reliance on social media platforms for information and contact took on new resonance in the wake of the coronavirus pandemic. Full Story: The Drum

Integrated Marketing Ottawa | Daily Update – November 5th, 2020

Top social media trends to drive your 2021 marketing strategy

How can marketers prepare to take on 2021? This year has been a rocky one for many businesses globally, and some of the business trends we see today are likely to continue in the coming year. Full Story: Marketing Tech

Evolution of social media content: Unfolding changes

Brands today heavily bank on digital channels for business expansion. Full Story: ETBrandEquity.com

Should You Hire Social Media Influencers to Promote Your Work?

As appealing as “being your own boss” may sound, in reality, working for yourself means you’re the only one responsible for facing one challenge after another—especially when you’re first starting out. Full Story: Lifehacker

Why social media can make you feel bad about your body — and 3 easy tips to use social media to boost self-esteem

Social media can negatively affect body image because users are typically exposed to thin, fit, and “idealized” body types and will often compare themselves to peers and celebrities. Full Story: INSIDER

Integrated Marketing Ottawa | Daily Update – November 4th, 2020

7 Reasons why social media tools are important for your marketing campaign

In times like today, not having a social media presence can be harmful for your brand awareness. Full Story: Gadget Flow

This is what it takes to be a social media influencer

The terms “influencer” or “social media influencer” is a term used by many – in almost every other conversation – almost every other day. Full Story: Bizcommunity.com

The Four Commandments of Social Media

Among consumers, 71% will recommend a brand based on positive social media experiences. Full Story: advisorperspectives.com

Most Americans Think Social Media Has a Negative Effect on the US

Americans aren’t too confident in technology companies ensuring there is no misuse of their platforms in the 2020 presidential election. Full Story: PCMag.com

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    • Our Company
      • ABOUT US
      • OUR TEAM
      • VISION
      • MISSION
      • VALUES
    • Our Solutions
      • Strategy
        • Marketing Plan
        • Market Research
        • Marketing Analytics
        • Market Intel, Monitoring and Newsletter
        • Surrogate Marketing
        • Customer Loyalty Program
        • Advertising Strategy (Online & Traditional)
        • Outsourced Marketing Office (OMO)
      • Media
        • Social Media Marketing
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        • Digital Signage/ Screen Media
        • Voice and Radio Advertising
        • Email Marketing
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        • Web Development & Programming
        • Mobile Marketing
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