What are the benefits of social media for business?

It’s hard to remember a world where social media didn’t form part of most businesses digital marketing strategy. Full Story: Coast Digital

Beginner’s Guide to Social Media Marketing

It’s never too late to embrace all of the free social media marketing platforms that are at your disposal. Full Story: Greenwich Time

What does a responsible social media platform look like?

YouTube tops the overall rankings of a new social media platform audit conducted by IPG Mediabrands which aims to establish a benchmark on what a responsible platform looks like and to help enhance brand safety and media responsibility in advertising. Full Story: Warc

Blockchain-Backed Social Media Brings More Choice for Users

Could blockchain fight against state-sponsored censorship in a post-coronavirus era? Full Story: Cointelegraph

Should you use social media influencers in crisis comms?

While the use of influencers is a popular marketing strategy, new research indicates that deploying them for crisis communications can increase distrust in a brand and risk consumer backlash. Full Story: Warc

Get yourself off social media: A guide to deleting your accounts

Want to delete your social media accounts? Ready to be rid of the friends lists, the ads, the notifications? We hear you. Here are all our guides on how to do it. Full Story: TNW

The key to generating a social media community of followers

When a business has an online community, it has a great chance of a prosperous future. Full Story: More About Advertising

What Role Should Social Media Play in Discovering Vulnerabilities?

The reasons application vulnerabilities show up this often on social media before they get logged in the NVB are multiple. Full Story: Security Boulevard

How To Grow Your Community With Social Media Marketing

One of the most important ways to boost customer loyalty is by building a community. Full Story: Customer Think

The Counterintuitive Way Social Media Can Reduce Stress

How to use social media consistently while avoiding burnout. Full Story:  Entrepreneur

Six Tips For Using Social Media To Grow Your Business During The Pandemic

The world as we know it seems to have changed overnight. None of us have experienced a global pandemic on this scale, with so many businesses forced to shut down to help stop Covid-19 from spreading. Full Story: Forbes

Three Ways 2020 Has Changed The Social Media Landscape

Many of us saw some of these changes coming, but I don’t think any of us expected that we’d have to adapt so quickly. Full Story: Forbes

3 Kinds of Social Media Marketing You Shouldn’t Ignore

Influencers, paid promotions and the most potent ways to build a customer base without leaving your desk. Full Story: Entrepreneur

4 ways to optimise your social media engagement

The trick to understanding social media engagement is to avoid seeing digital marketing goals as a whole. Full Story: Business MattersBusiness Matters

12 Tips to strengthen Your Social Media Strategy for 2020

Social media platforms act like a virtual tech world where millions of people and businesses have their involvement. Full Story: TechGenyz

Are “Likes” Important on Social Media?

LIKES on social media platforms such as Facebook increase you and your brand’s credibility. Full Story: Business 2 Community

What Marketers Need to Know About People’s Social Media Patterns During the Pandemic

Social media usage is both increasing and changing in the COVID-19 era. Here are some lessons and new best practices to embrace the trends. Full Story: Business.com

The Confusing Truth About Corporate Social Media Monitoring

Many companies have a corporate policy stating that employees cannot use personal social media accounts for work. Full Story: Business 2 Community

LinkedIn Publishes New Guide on How to Make Best Use of its Platform

LinkedIn has published a new guide to help social media managers make best use of the various tools the platform has to offer, in order to maximize engagement, boost content reach – and ultimately, fuel sales potential through LinkedIn connections. Full Story: Social Media Today

How to Grow Your Social Media Presence Organically According to Jeremy Arthur Morris

Across social media platforms, countless new accounts are created and new people arrive on popular social sites every single day. Full Story: Influencive