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SOCIAL MEDIA

Integrated Marketing Ottawa | Daily Update – January 19th, 2021

7 Simple Strategies to Take Your Social Media Customer Support to the Next Level for Happier Customers

Social media consumes a lot of our waking hours, whether or not we intend it to (I mean, those memes aren’t going to chuckle at themselves). Full Story: Business 2 Community

Should Social Media Platforms Lose Legal Protection?

The decision by social media giants to police more content, along with banning U.S. President Donald Trump and some of his supporters from posting, is intensifying a debate in Europe over how to regulate platforms such as Facebook and Twitter. Full Story: Voice of America

The evolution of shoppable content lies in social media streams

With the physical and social aspects of shopping stripped away due to various lockdown restrictions around the globe, shoppable social media is poised to fill the void. Full Story: Digiday

How Social Media Causes Disruptive Group Dynamics

After the January 6th insurrection at the US Capitol, a colleague messaged me immediately. Full Story: Grit Daily

Integrated Marketing Ottawa | Daily Update – January 18th, 2021

Using Social Media Marketing to Promote Your Brand Online

Social media is the general use of various social media sites and platforms to advertise a service or a product. Full Story: TechBullion

Tips to maximise your social marketing output

The key metrics to consider here are ones that demonstrate engagement – not just follower numbers or page views, but active participation with your content. Full Story: Elite Business Magazine

The Best Times to Post on Social Media in 2021 and Beyond

Do you want to maximize engagement on your social media posts? Looking for the ideal times to post to each network? Full Story: Social Media Today

11 best social media tools on the market

Social media is a great way to reach your customers. It allows you to build relationships using methods that were simply not available 20 years ago. Full Story: VentureBeat

Integrated Marketing Ottawa | Daily Update – January 15th, 2021

How Mainstream Social Media Data Collection Compares With Alt-Tech Rivals

Could alternate social media services bring about the online privacy we desperately need—or are they just as (or even more) dangerous than their mainstream counterparts? Full Story: PCMag.com

What brands can expect from social media in 2021

As we run from the turbulent year that was 2020, the world’s attention has turned to what we can expect in 2021. Full Story: The Drum

Twitter Shares Planning Guide for Your 2021 Tweet Strategy

Two key elements of an effective social media marketing strategy are planning and consistency. Full Story: Social Media Today

Can We Save Social Media? Yes, We Have No Choice

Another election. Another crisis. Another case of social media in the crosshairs. Full Story: Forbes

Integrated Marketing Ottawa | Daily Update – January 14th, 2021

Are We Entering a New Era of Social Media Regulation?

After years of controversy over President Trump’s use of social media to share misleading content and inflame his millions of followers… Full Story: Harvard Business Review

The consequences of social media’s giant experiment

Facebook and Twitter have banned Donald Trump from their platforms. Full Story: Brookings Institution

CEOs! It’s time to up your social media strategy

Employees are paying close attention to how C-Suite leaders stay connected online. Full Story: Human Resources Director

Has The Pandemic Changed How You Use Social Media?

We want to hear how you’ve been using your phone lately. Full Story: BuzzFeed News

Integrated Marketing Ottawa | Daily Update – January 13th, 2021

Is There Really a “Best Time” to Post on Social Media?

Social media is a new way to reach customers, and every business that has found success with its audience has a solid digital marketing strategy. Full Story: Business 2 Community

Social media companies need better emergency protocols

Online vitriol, especially in the hands of widely-followed, influential, and well-resourced politicians and governments, can have serious — and even deadly — consequences. Full Story: Brookings Institution

The Right Time to Advertise on Different Social Media Platforms

Almost 4.14 million people are part of the social network community. But do you believe it? Is there a specific time to post content on social media? I think, yes. Full Story: Business 2 Community

Survey: Social media shows promise as e-commerce channel

A new consumer survey indicates that roughly half of consumers respond to social media as a marketing and commerce channel. Full Story: Chain Store Age

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    • Our Company
      • ABOUT US
      • OUR TEAM
      • VISION
      • MISSION
      • VALUES
    • Our Solutions
      • Strategy
        • Marketing Plan
        • Market Research
        • Marketing Analytics
        • Market Intel, Monitoring and Newsletter
        • Surrogate Marketing
        • Customer Loyalty Program
        • Advertising Strategy (Online & Traditional)
        • Outsourced Marketing Office (OMO)
      • Media
        • Social Media Marketing
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