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VOICE STRATEGIES

Integrated Marketing Ottawa | Daily Update – February 6th, 2020

Voice Search Will Shape the Future of Customer Experience

“75% of our respondents said they were looking to link voice technology with in-home devices soon.” Full Story: MarTech Advisor

Amazon launches personalised AI voice service

Tech giant Amazon has launched a new text-to-voice service that uses artificial intelligence technology to adapt to a brand’s unique persona. Full Story: ACS

Integrated Marketing Ottawa | Daily Update – February 5th, 2020

Amazon Ups Alexa Voice Service Security Requirements

Amazon has updated the minimum security requirements for devices using Alexa Voice Service (AVS). Full Story: Voicebot.ai

Amazon is helping brands build custom text-to-speech voices for their Alexa skills

Amazon announced today that it will now work with brands to help them make custom text-to-speech voices for their Alexa skills. Full Story: The Verge

Integrated Marketing Ottawa | Daily Update – February 4th, 2020

Promises and pitfalls of voice technology in marketing

In the world of advertising, the competition for consumer attention is fierce – especially now when all methods of attracting attention have already been tried and all creative solutions have been invented. Full Story: ClickZ

Apple details AI to help voice assistants recognize hotwords and multilingual speakers

Speech recognition is an acute area of interest for Apple, whose cross-platform Siri virtual assistant is used by over 500 million customers worldwide. Full Story: VentureBeat

Integrated Marketing Ottawa | Daily Update – February 3rd, 2020

CES 2020 in Smart Home Voice Tech

Voice tech played no small part in the devices produced by startups and tech giants alike in the expo halls.

Why your business should focus on understanding speech over voice recognition

If you have ever had to repeat “yes” six times to your automated telephone banking assistant, you’d be forgiven for thinking that automatic speech recognition (ASR) has a long way yet to go. Full Story: TNW

Integrated Marketing Ottawa | Daily Update – January 24th, 2020

Put Alexa and Siri to work: Here’s a quick how-to

Apple added its Siri assistant to the iPhone 4S model in 2011, giving users a hand-free way to schedule appointments, play music, look up information and perform other basic tasks. Full Story: Seattle Times

How Voice Search is Being Used in Consumer Industries

It’s fair to suggest that the majority of those reading this post will own an Amazon Echo, or a similar device in which Alexa has been integrated. Full Story: Manufacturing & Engineering Magazine

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    • Our Company
      • ABOUT US
      • OUR TEAM
      • VISION
      • MISSION
      • VALUES
    • Our Solutions
      • Strategy
        • Marketing Plan
        • Market Research
        • Marketing Analytics
        • Market Intel, Monitoring and Newsletter
        • Surrogate Marketing
        • Customer Loyalty Program
        • Advertising Strategy (Online & Traditional)
        • Outsourced Marketing Office (OMO)
      • Media
        • Social Media Marketing
        • Search Engine Marketing
        • Digital Signage/ Screen Media
        • Voice and Radio Advertising
        • Email Marketing
        • Print and Direct Mail Marketing
        • Outdoor Advertising
        • Television (Digital & Traditional)
      • Communication
        • Integrated Branding
        • Reputation Management
        • Crisis Communication
        • Content Solutions (Graphics, Videos & Text)
        • Customer Relations
        • Event Management
        • Media Relations
        • Investor Relations
      • Technology
        • Web Development & Programming
        • Mobile Marketing
        • E-commerce Marketing
        • Internet of Things (IoT) & Artificial Intelligence
        • Business Intelligence (BI) & Reporting
        • Augmented Reality
        • Virtual Reality
        • CRM Development
    • Join Our Team
    • Complimentary
      • Business Assessment
      • Consulting Session
      • Website Speed
      • SEO Assessment
    • Contact Us
      • Send Message
      • Request for Proposal
    • Blog