Video marketing tops list of marketers’ priorities, voice search ranks low

According to new research which surveyed over 1,000 creative and digital marketing decision-makers, video is the top priority for the remainder of 2019 and into 2020. The Mondo Creative & Digital Trends report revealed that 67% of digital marketers and creatives anticipate video marketing as their first priority. When it comes to search engine marketing, however, respondents indicated that visual and voice search are much lower on the priority list. Full Story: Search Engine Land

Google voice assistant improving ability to answer questions, according to report

Voice Experience agency Rabbit and Pork has released its fifth edition of whitepapers, to reveal which brands that are performing best with Google voice assistant. They are still the only agency group in the industry to produce a voice search ranking report of this kind. Full Story: The Drum

How Amazon Started a Voice Search Marketing Revolution

In a recent article published by TechiExpert, Amazon’s Alexa is changing how organic searches would appear in search engines. While SEO has been long dominated by Google Search, technological developments would inevitably change that—namely voice search. Full Story: Business 2 Community

Optimize Your Web Content For Voice Search With These 10 Tips

If you’re like the majority of smartphone owners, you likely rely on voice-powered functions to schedule appointments, send text messages and search for information online. Voice search, in particular, has become a key area to watch for marketers: According to Comscore, half of all online searches will be voice searches by 2020. In other words, voice is the future of internet search. Full Story: Forbes

Time To Look Up: How Voice Is Reconnecting Us To The World And Each Other

Millennia before the written word, storytelling was a purely oral tradition, with knowledge, customs and beliefs all passed down through the generations by word-of-mouth. All communication was direct and conducted through the medium of human speech. Fast-forward several ages, and we find ourselves in a new world of not just printed, but digital and virtual communication where the cell phone is so ubiquitous it’s practically the new human limb. Full Story: Forbes

Facebook Gets German Data Probe Into Voice Transcriptions

Facebook “is currently the subject of a separate investigation” into transcription of human-to-machine and human-to-human communications, the Hamburg Commissioner for Data Protection said in a press release on Monday. “Manual evaluation was used in Facebook Messenger to optimize the transcription function.” Full Story: BloombergQuint

NEW SCAM USING VOICE SEARCHING, BBB SAYS

EUGENE, Ore. — With Alexa and Siri, more and more people are searching using their voice, but there are some dangers to it. What’s happening is scammers are creating fake customer service numbers and bumping them to the top of search results, often by paying for ads. When you do a voice search using Siri, Alexa, or another device, the algorithm may accidentally pick one of those scam numbers. Full Story: Kezi

Three tools that will redefine the future of work

Technology has fueled our constant search for a better way to do things. From the first microcomputer to the latest tablet, the tools we use every day to conduct work have changed considerably—and the change is not slowing down anytime soon. Full Story: PC World

How Brands Are Using Voice Search Marketing to Engage With Audiences

According to Gartner, 30 percent of all internet surfing will be done sans a screen by 2020. And while you’ve probably already heard about how the massive adoption of voice assistants relates to SEO, it’s also important to consider how the very experience of engaging with a brand is poised to fundamentally change. Full Story: The Content Standard by Skyword

How Voice Technology is Changing the Workplace

Over the next four years, Gartner predicts that 25% of employees will use voice to interact with applications in the workplace, a clear indication that voice technology is poised to dramatically change the digital workplace — for better or worse. Experts share their thoughts on the pluses and minuses and how companies can manage the transition. Full Story: CMSWire