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SOCIAL MEDIA

Integrated Marketing Ottawa | Daily Update – December 7th, 2020

The Importance Of Word-Of-Mouth Marketing Through Social Media

We’ve all done it as far back as we can remember. “I saw a great movie last night.” “You’ve got to try our new favorite Italian restaurant.” Full Story: Forbes

Social media managers on how to effectively handle a crisis

Social media campaigns are an integral part of brand marketing strategies. A good post can elevate awareness and reaffirm the coolness of a brand, but what happens when you go viral for all the wrong reasons? Full Story: The Drum

Social Media-Based Traffickers On The Rise

As of October 2020, 4.14 billion people across the planet are social media users, equating to 53 percent of the total global population. Full Story: The ASEAN Post

Are social media platforms obligated to protect free speech and expression?

The questioning of social media companies about objectionable content on their platforms is a gathering storm. Full Story: Business Today

Integrated Marketing Ottawa | Daily Update – December 4th, 2020

Using social media principles to better meet customer expectations

As financial services companies leverage new technologies to reach and engage consumers in more captivating ways, it advances the need for the industry to meet new standards of customer experience. Full Story: BAI Banking Strategies

60 per cent people use social media to discover new content: Survey

Ads are acceptable but for a lower fee. 33% are willing to pay lower or no fee in return for watching ads. Full Story: EdexLive

Social Media Platforms should not go unchecked

Social Networking Websites are platforms created for common people where they could share their thoughts and expressions. Full Story: Goa Chronicle

Twitter Shares the Top 10 Twitter Ad Campaigns of 2020

After a year of rapid pivots, reduced budgets and various other limitations and restrictions, many will be relieved to see the final weeks of 2020 ticking over, as we head closer to a new dawn, in the wake of the COVID-19 pandemic. Full Story: Social Media Today

Integrated Marketing Ottawa | Daily Update – December 3rd, 2020

Use Social Media To Sell This Holiday Season

Online shopping was gaining popularity before 2020 began, and as this year has progressed that popularity has grown considerably. Full Story: The Weekly Post

HOW TO CREATE A SOCIAL MEDIA POLICY THAT PROTECTS YOUR ASSOCIATION

Strong social media policies not only inform employees and volunteers but also help reduce statements that could damage an organization’s reputation or cause liability. Full Story: Associations Now

How does B2B social media differ from B2C?

Social media marketing has become indispensable for business-to-consumer (B2C) as well as for business-to-business (B2B) marketing. Full Story: The Drum

Businesses need social media

Social media is absolutely massive and it continues to grow each and every day. Since Covid-19 specifically there has been a massive influx of users online and time spent on social media. Full Story: Sandton Chronicle

Integrated Marketing Ottawa | Daily Update – December 2nd, 2020

4 tips for partnering with marketing on social media security

Threat actors watch social media accounts to gather intelligence about a targeted company. Here’s how to get marketing to work with security to minimize the risk. Full Story: CSO Online

3 Strategies to Personalize Your Social Media Marketing Campaigns

Any marketer or social seller should know how impactful personalization can be within their marketing. Full Story: Business 2 Community

Start 2021 With These Social Media Management Tools

Today I have some great resources that will bring more to your social media marketing in the coming year. Full Story: Business 2 Community

A Social Media Strategy for the 2020 Holiday Season

As the holiday season approaches, it may be time to change up your winter social media strategy. Full Story: RisMedia.com

Integrated Marketing Ottawa | Daily Update – December 1st, 2020

25 Predictions for Social Media Marketing in 2021

Any way you look at it, 2020 has been tough. Full Story: Social Media Today

Position Yourself as a Pro Worth Knowing on Social Media

Use these simple tips when connecting online and build a community that remembers your name. Entrepreneur

How to Conduct a Social Media Audit in 8 Clear Steps

With so many social media platforms, the internet can be an overwhelming place. Full Story: G2

The Hottest Social Media Marketing Takes On Snapchat’s Spotlight

Exactly a week ago, when Thanksgiving still seemed a million years away, Snapchat launched Spotlight—an in-app feature highlighting Snap’s best user-generated content in a TikTok-like feed.  Full Story: Morning Brew

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    • Our Company
      • ABOUT US
      • OUR TEAM
      • VISION
      • MISSION
      • VALUES
    • Our Solutions
      • Strategy
        • Marketing Plan
        • Market Research
        • Marketing Analytics
        • Market Intel, Monitoring and Newsletter
        • Surrogate Marketing
        • Customer Loyalty Program
        • Advertising Strategy (Online & Traditional)
        • Outsourced Marketing Office (OMO)
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