How can you effectively measure social media marketing?

Social media ROI is one of the most important key performance indicators (KPIs) in marketing. It is often expressed as a percentage. Full Story: The Drum

Social Media Can Help Create Your Next Persuasive Speech

But I have another reason for spending time on TikTok—as well as on Twitter and Instagram. Full Story: Forbes

How to avoid your business being ambushed on social media: Part 2

That businesses are running scared of Twitter is a known known. The micro-blogging site is a great leveller. Full Story: TheArticle

How You Can Leverage Social Media to Turn Campfire Conversations Into Loyal Customers

Did you know that a recent Sprout Social research study found when consumers feel connected to brands, more than half of them (57%) said they’d increase their spending with that brand and 76% indicated they’d buy from that brand vs a competitor? Full Story: Business 2 Community

How to avoid your business being ambushed on social media: Part 1

The launch of GBNews was not a surprise event. Full Story: TheArticle

Social Media Seems Like the ‘Holy Grail,’ But This Marketing Strategy Is Even More Important

The often overlooked tactic enhances reach, raises brand awareness and drives new customers and clients to your business. Full Story: Entrepreneur

15 Types of Content to Post on Social Media to Keep Your Feed Fresh [Infographic]

Looking for new, creative content ideas to share across your social media feeds? You’re not alone. Full Story: Social Media Today

Save the Embarrassment: The Value of Two-Factor Authentication on Social Media

These days, it’s not a matter if your password will be breached but when. Major websites experience massive data breaches at an alarming rate. Full Story: Tripwire

Top Social-Media Marketing Essentials for Small Businesses

Here’s how to establish growth-maximizing social-media plans for small companies. Full Story: Entrepreneur

What are the Crucial Benefits of a social media marketing company for promoting your business?

The trend of social media marketing company service is inclining continuously, which leads to increased reach worldwide. Full Story: Vents Magazine

8 steps to avoid a trial by social media

Brands can spend years carefully crafting a reputation, only to have one poorly managed crisis see them enter the cancel culture discourse. Full Story: Marketing Mag

Eight Smart Social Media Moves To Ramp Up Your Company’s Success

While social media is a popular way for people to connect with friends and share entertainment. Full Story: Forbes

5 Social Media Marketing Tips to Boost Your Sales

Social media, when optimised properly, continues to be the biggest way for brands to build social proof, get more customers and make more sales. Full Story: Entrepreneur

How to Integrate Social Media Into Your Website (3 Easy Ways)

Want to know how you can easily integrate social media into your website? You’re not alone. Full Story: Business 2 Community

Reasons Why Some Businesses Fail in Social Media Marketing

Many businesses understand the essential role played by social media in their success. Full Story: TechStory

Top 5 Skills You Should Have To Get Hire As A Social Media Manager

If you want companies to hire you as a social media manager, whether it’s a small business or large business — you should have some skills that companies require from their social media manager. Full Story: iLounge

How Often Should You Post On Social Media? These Experts Have Answers.

(Hypebot) — How much or how little you should post on social to get the maximum results varies by platform? Full Story: CelebrityAccess

Social-Media Managers Are the Next Generation of CMOs

Modern social-media management requires a deep generalist, with charisma and negotiating capabilities, fantastic copywriting and community-building skills, and the availability and drive to be nearly always on. Full Story: Entrepreneur

HOW ARE TOP SOCIAL MEDIA PLATFORMS USING AI TO SERVE CUSTOMERS

Social media platforms are using AI to serve their users. Know what they are doing. Full Story: Analytics Insight

9 Key Internet Safety Tips and Notes

eCommerce has seen a massive rise over the past 12 months, with the COVID-19 lockdowns forcing most of us to find new ways to shop, exacerbating already established trends away from physical stores and towards more advanced, streamlined online buying. Full Story: Social Media Today